Studio —

Reference

Role —

Creative / Art Direction

When Byredo Makeup launched their inaugural line for Lipstick, there was equal attention given to its modern design echoing the form of bamboo. Accordingly, the studio was asked to create a short, figurative film showcasing the unique machine processes going into its precise creation. Our video takes the viewer through a futuristic factory setting where they glimpse each step - from the lathe, industrial molding, gold-dipping, and assembly line.